You might be following me because of biz.. while others because I talk about the bible.

The Bible has so much timeless wisdom that we can apply in our day-to-day lives.

Some people don’t believe in the bible but implement the principles in it & become successful in an industry.

The 100+ self-help books I’ve read all have principles that are biblically based.

Personal brand? You.

You are a personal brand whether you have a big following or not.

Our personal brand is a reflection of our ‘identity’.

Jesus called us to be salt & light.

Light shines within darkness.

Salt helps preserve decay from happening.

Fame is NOT bad.

Jesus was famous.

28 And immediately His fame spread throughout all the region around Galilee. (Mark 1:28)

Solomon was famous.

30 Thus Solomon’s wisdom excelled the wisdom of all the men of the East and all the wisdom of Egypt. 31 For he was wiser than all men—than Ethan the Ezrahite, and Heman, Chalcol, and Darda, the sons of Mahol; and his fame was in all the surrounding nations. (1 Kings 4:30-31)

Abraham was famous.

2 I will make you into a great nation. I will bless you and make you famous, and you will be a blessing to others. 3 I will bless those who bless you and curse those who treat you with contempt. All the families on earth will be blessed through you.” (Genesis 12:2-3)

Fame when it does not bless other people is poison.

God gives us a sphere of influence.

Everyone has a level of influence.

You can influence your cousins, family, coworkers, classmates… etc.

13 We, however, will not boast beyond measure, but within the limits of the sphere which God appointed us—a sphere which especially includes you. (2 Corinthians 10:13)

Voices vs. Echoes.

I have a problem with the ‘echoes’.

I call these echoes, parrots.

They just echo things they hear with no substance or divine revelation.

I’m NOT against talking about the same subject someone else is.

But there is an issue when its verbatim & we become someone’s echo.

There’s a saying

‘you can’t copy anointing’.

You can try to steal the recipe but it won’t taste the same.

The kingdom needs REAL voices.

Let God develop you, NOT people’s opinions.

Voices that developed in the wilderness.

There’s a process to promise land.

How to build a personality brand?

Be authentic.
Be vulnerable to Jesus.
Be real with who you are in Christ.

Build a brand that God created you for…

I like to teach practicals & principles.

Principles I just shared on building a personal brand.

Practical…

#1 Build an email list. (Landing Page/ Funnel)
#2 Create content.
#3 Show up consistently for a long period.

Want to learn how to build a system for your content?
Checkout my Content Ecosystem Program
Your fave marketer,
-RC